TikTok is introducing a new feature that permits them to cut down on the quantity of artificial intelligence-produced content appearing in their feeds. This initiative comes as the service announced that it now features more than 1 thousand million AI videos.
Testing and Rollout
The update is in a pilot phase over the coming weeks before a full-scale rollout. This development aligns with a increase in content created by AI, spurred by emerging content generation software.
The Broader AI Trend
It has been noted that almost one in 10 of the fastest-growing channels on a competing service exclusively feature clips produced artificially. A large amount of this content is deemed low-quality AI content, a phrase for substandard, bulk-generated content that is typically illogical or surreal.
Based on user feedback that numerous viewers appreciate content created using AI tools, including AI artwork to informative clips, and we intend to provide users the power to see more or less of that, based on their own likes,” stated a spokesperson.
Scale of AI Content
The platform shared that there are now 1.3bn videos on its service labeled as artificially created. In total, in excess of 100 million media items are added to the platform every day, making clips made by AI a relatively small percentage of its complete catalog.
Customizing Your Feed
Members will be in a position to limit or boost the level of AI-generated videos they watch by using the content preference feature in the platform and selecting the AI content topic. Other topics that currently be controlled under the tool encompass current affairs, style, beauty, and choreography.
Platform Guidelines
Its rules oblige creators to tag “realistic” artificially created content, and it bans dangerous fake videos of celebrities or crisis events. Any authentic-looking AI-generated clip that is unmarked can be removed under its community policies.
Additionally, the platform will henceforth add an “AI-made” tag to content produced via its own AI tools, or flagged by an collaborative effort for identifying artificial media. This step is aimed to deter users from seeking to circumvent the tagging system.
AI Literacy Programs
The company is furthermore introducing a $2m AI literacy fund for specialists and organizations to produce learning resources about ethical AI use. This program will assist charitable organizations dedicated to teaching computer science.
Moderation Strategy
TikTok has defended its safety measures, during discussion over plans to lay off numerous safety staff in Britain. TikTok is set to eliminate hundreds of positions in its user protection division in the UK capital, with worker representatives and internet security professionals raising concerns that people are being substituted by machine-led review.
A senior executive clarified that human moderation would continue to be important, but artificial intelligence can protect employees by eliminating the most harmful content before it gets reviewed by staff. The platform reported a significant reduction in explicit and harmful content reviewed by human moderators over the past year due to the use of its AI tools.
“We think that it’s essential to balance staff and AI to keep the platform safe,” the executive stated. “We’ll have staff as part of that process, but we additionally believe it’s extremely critical to limit contact with dangerous material as swiftly, which is where a extensive automated help is proving valuable process content quickly.”